the stories behind the products

Clara von Zweigbergk on the development of her Snake Block™ for Areaware.

I find the area between sculpture and play fascinating. The Snake Blocks actually came to life while working on a related product, currently in the making with Areaware. I had quite a few large triangular wooden blocks laying around my desk and while playing with them the vintage plastic snake toy came to mind. I liked the idea of shifting its scale and having the snake toy become more of a sculptural object. In addition to the new size and material, we added a few new colors which gave it a new expression. The new color variations are fun to play with while exploring new variations in pattern and shape.

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